Success Stories

Home Improvement Leads to Radio and TV Careers

In the 70′s and 80′s Steve Deubel, Owner of Image Home Improvement Inc. and on air with Image Home Improvement Live had a mobile DJ business. His peers always thought he had the talent to be on “real” radio and always encouraged him to pursue his dream. But the need to keep a roof over his head pushed him in the direction of the remodeling industry.

In 1991, he entered into the handyman business. He knew that a large part of his success would be selling himself first as a person who was credible in his  field.  Business grew and with that the requests to do larger projects. In 1998, he made the leap to General Remodeling Contractor. During this growth, he had thoughts of having a home improvement show on the radio.

In May of 2005, that dream came true when Image Home Improvement Live! debuted on a local Internet broadcasting station, Achieve Radio, here in Phoenix. In July of 2007,  Deubel made the leap to “real radio” and brought his show to Clear Channel’s Xtra Sports 910 AM. Some critics said a home improvement show on a sports station would never work. Instead his program brought cutting edge home improvement information to home & business owners.

Deubel has done many DIY TV segments on ABC15′s Sonoran Living Live & 3TV’s Home and Landscape Show which has since lead  to a locally produced design-lifestyle TV show, Fine Wine & Design where on every show he proves  that with the right contractor – anything is possible!

Lesson to be learned, never give up on your dreams and never stop marketing your trade. If you are good….someone will notice